How to remain truly customer centric: NRA Digital Business Kits - Case Study FOUR

Consumer Focus Enabled by technology, consumers today are dictating the changing rules of retail. In this Digital Business Kit, Brian Walker, CEO and Founder of Retail Doctor Group takes a look at how retailers around the world are adapting their retail strategies through highly personalised store and digital experiences to engage with today's tech-savvy market, and remain truly customer centric. Case studies reviewed include; Pillpack, KitKat Studio, Sydney Bite Lip Lab NY Selfridges Fragrance lab, London Outfittery GMBH FitBay Levis